Fixture Setup

Fixture Setup at Nava Capita

At Nava Capita, our fixture setup strategy is designed to enhance visual merchandising, optimize floor space, and support a seamless shopping experience. Every fixture is carefully selected and positioned to align with our brand aesthetics, product categories, and customer journey strategy.

Core Objectives

Maximize Product Visibility

Fixtures are configured to present products clearly and attractively, encouraging customer interaction and facilitating quicker purchasing decisions.

Support Layout Flow

All fixture placements support the store’s overall layout plan, guiding foot traffic logically and minimizing congestion in high-traffic areas.

Enhance Flexibility

We use a mix of fixed and modular fixtures to allow for quick updates based on seasonality, promotions, or evolving inventory requirements.

Types of Fixtures Used

Gondolas and Shelving Units

Ideal for general merchandise, these provide ample vertical display space and are adjustable to accommodate different product sizes.

Display Tables and Feature Units

Positioned at focal points or entry zones to spotlight high-margin, seasonal, or promotional items.

Wall Fixtures and Slatwalls

Used for vertical merchandising, especially in apparel and accessory zones, allowing for layered and elevated displays.

Cashwrap Fixtures

Located near the exit, these combine functionality and marketing by hosting impulse products, promotional signage, and POS equipment.

Backroom and Stock Fixtures

Efficient, durable shelving units are used in storage areas to streamline stock handling and replenishment.

Brand Consistency and Quality

Fixtures reflect Nava Capita’s visual identity—clean lines, quality materials, and modern finishes that reinforce our brand positioning. Durability, safety, and maintenance ease are also central to our fixture procurement standards.

Installation and Maintenance

Our dedicated setup teams follow detailed fixture plans to ensure precise placement and secure installation. We also maintain a regular inspection and upkeep schedule to preserve fixture integrity and appearance across all locations.